The Power of Reward Promotions in the Relationship Funnel: Building Long-Lasting Customer Connections

In today’s saturated market, where consumers tune out countless ads, relationship-led marketing cuts through the noise by prioritizing genuine connection. Previously, the focus has been on the sales funnel, but an equally important yet often overlooked aspect is the relationship funnel. While the sales funnel is all about the buying process, the relationship funnel emphasizes […]